Sometimes, business moves so fast that it can feel like the worst thing you could do is pause. And sometimes, circumstances beyond your control force you to halt all business and reassess. While your first instinct may be to either push through doing what you’ve always done or close shop forever, those are rarely your only options. But how do you figure out what those other options are? Moreover, how do you know which one is the right one for the business, especially when there’s limited information available?
This week, I spoke with Matt Kleinrock, CEO of Rockway Exhibits + Events, about pulling his business through the COVID pandemic to come out better than ever on the other side. Rockway Exhibits + Events is a wholly event-based company helping organizations design bold customer experiences for their next tradeshow. With a halt to in-person events, they had to adapt and downsize to stay afloat.
During this week’s episode, we discussed:
💡 The hard decisions his team made to keep the business alive.
💡 How a clear vision creates even clearer communication with your teams during a crisis.
💡 Recognizing when doing things the old way is not the same as resilience.
If you’re looking for guidance on how to manage your current or next big crisis, play the whole episode and learn with us.
Connect with Matt:
On his LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/
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